Ikea’s 2005 Catalogue at Your Door Thanks to Transcontinental’s Publi-Sac

Montreal, July 28, 2004 – In Sweden in the 1940s, orders and deliveries of IKEA products were made through the regional milk distributor. In Quebec once again this year the company’s catalogue will be distributed by Transcontinental and its Publi-Sac network.

Watch for it – it will be distributed to more than one million homes in the Montreal, Outaouais and Quebec City regions between July 28 and August 8. In order to protect the catalogue from the elements, it will be delivered in a transparent bag hung at your front door.

This year more than 130 million copies of the IKEA catalogue are being printed and distributed in 31 countries and 23 languages around the world!

For information:

Martin Monette
Marketing Director
Publi-Sac Group
Transcontinental Media
(514) 337-6920